TiVo One
A cross-screen ad platform strategy for accessing new inventory combined with audience targeting and monetization.
Benefits
Reach Viewers on Every Screen with a Cross-Screen Strategy
Advertisers can connect with viewers where they are – from the home to the car.
Maximize Advertising Revenue
Shared advertising revenue opportunities to maximize earnings for partners.
Cross-Platform and Global Reach
- TiVo One powers all TiVo platforms providing advertisers maximum reach and frequency across streaming, pay TV, smart TV and automotive.
Personalized Branded Experience
- Enhanced graphic display combined with video and image expansion for maximum impact and engagement, driving directly to content consumers want.
- Align promotions with consumers’ unique viewing preferences.
Precision Targeting
- Boost content discovery and drive engagement and allow advertisers to target based on viewing audiences’ behaviors and profiles, while delivering on user privacy preferences with consent-first framework.
- Pinpoint specific audiences using advanced data-driven capabilities for OTT & linear content.
- Expand your reach to underexposed linear viewers and boost visibility with audience retargeting.
Advanced Measurement
- Gain valuable insights with accurate campaign attribution across different channels and devices to make informed decisions.
- Precisely assess campaign effectiveness using TiVo’s exclusive ACR and set-top box viewership data.
- Track, analyze and optimize campaigns in real-time, offering actionable insights to fine-tune your strategy for maximum ROI.